Industrial Bottle Labeling Machines For Craft Beer and Microbreweries

Posted by Chela Mancuso

Craft beer and microbreweries have gained immense popularity in recent years. With an increasing number of breweries entering the market, it has become crucial for these businesses to establish a strong brand identity and create eye-catching packaging that stands out on the shelves. One essential component of packaging is the label on the bottle, and industrial bottle labeling machines play a significant role in this process. At AMAC Technologies, we offer a wide variety of industrial bottle labeling machines for craft breweries and microbreweries that are looking to scale their operations. 


Labeling bottles manually can be a time-consuming and error-prone task. Industrial bottle labeling machines have revolutionized this process, making it efficient, precise, and cost-effective. The ASL-100 from AMAC Technologies is a state-of-the-art heat shrink sleeve labeler that is widely used in the craft beer and microbrewery industry, and can help any operation streamline their processes and scale their business.

The ASL-100 utilizes heat shrink sleeve labels, which are made of a flexible polymer material. These labels are printed with vibrant colors and high-resolution graphics that enhance the visual appeal of the bottle. The labeling machine applies the heat shrink sleeve label to the bottle by using a combination of heat and steam. The label shrinks and conforms tightly to the shape of the bottle, creating a seamless and professional look.

The labeling process with the ASL-100 involves several steps. First, the bottles are loaded onto the machine’s conveyor system. The machine then automatically feeds the bottles into the labeling area, where they are precisely positioned for label application. The heat shrink sleeve labels are dispensed from a roll and cut to the appropriate size. The labels are then applied to the bottles with the help of a combination of heat and steam. AMAC Technologies offers an entire system for your heat shrink sleeve labeler or can be used in conjunction with your existing setup. 

The ASL-100 offers precise label placement, ensuring that the labels are centered and aligned correctly on each bottle. This level of accuracy is essential for maintaining a consistent brand image and preventing mislabeling. The machine can handle various bottle sizes and shapes, accommodating the diverse needs of craft beer and microbreweries.

One of the significant advantages of using heat shrink sleeve labels is their ability to wrap around the entire bottle, providing a 360-degree branding opportunity. The labels can cover the entire surface, allowing breweries to showcase their logos, artwork, and important product information effectively. Additionally, heat shrink sleeve labels are highly durable and resistant to moisture, ensuring that the labels remain intact and visually appealing even in challenging environments.

In addition, the ASL-100 is equipped with user-friendly controls, making it easy to operate and adjust settings according to specific labeling requirements. It is also designed for high-speed labeling, enabling breweries to label a large number of bottles quickly and efficiently, increasing productivity and reducing production time.


Overall, the ASL-100 heat shrink sleeve labeler is an invaluable tool for craft beer and microbreweries in the labeling process. Its precision, efficiency, and ability to create visually stunning labels make it a popular choice in the industry. With the increasing demand for craft beer and the fierce competition in the market, investing in an industrial bottle labeling machine like the ASL-100 can help breweries establish a strong brand presence, attract customers, and ultimately succeed in this thriving industry.

Are you interested in learning more about the ASL-100? With over 40 years of experience in the manufacturing and packaging industry, AMAC Technologies is a trusted leader in the industry. If you want to learn more, get in touch with AMAC Technologies today!